Zeta cloud-based marketing technology company that empowers brands to acquire, grow and retain customers.
We are on a mission to be the preferred software platform for enterprises to accelerate growth and enrich the connections they have with their customers. The Zeta Marketing Platform (ZMP) activates on every online and offline marketing channel (including Email, Connected TV, SMS, Website, Social Media, and more) with sophisticated AI that analyzes billions of consumer data signals to predict consumer intent, personalize experiences, and accelerate growth for brands.
Our Vision For The Future
To empower enterprises to thrive in a digital ecosystem with intelligence, individuality and integrity.
Our Focus For Today
To be the preferred software platform for enterprises to accelerate growth and enrich the connections they have with their customers.
Our company virtues are embodied by every member of Team Zeta — they drive our decision making and are the foundation of our culture.
Champion A Growth Mindset
We share in driving continuous growth for our customers, partners, colleagues and Zeta.
Commit to Customers
We know our customers’ business as well as they do, execute with excellence and generate success.
Together we bring fresh perspectives and curiosity to inspire and activate our next best idea.
We listen, learn, support and elevate each other to work collectively toward solutions.
We are inclusive of all backgrounds and cultures, creating an environment of trust and belonging.
Support Our Communities
Our ZetaCares program elevates underserved communities through volunteer initiatives.
At Zeta, we are building a culture of trust and belonging in an environment where employees can truly thrive in every way. We are proud to provide a forum for employees to connect, support, and advocate for one another so that everyone has the space to be their authentic selves at work — and our Employee Resource Groups (ERGs) are at the center of this!
Our ERGs focus on celebrating diverse backgrounds and perspectives, advocating for the needs of their community, and educating others on how to become an ally. The latter is achieved by hosting a variety of events for our employees, such as panel discussions that highlight the experiences of those who are marginalized. Our ERGs also invest in and partner with external communities to provide more learning opportunities and support for groups in and outside of Zeta.
Here’s a look into our ERGs:
- Bridge Builder’s mission is to inspire change through action that benefits the Black community in and outside of Zeta and serve as a "bridge" that helps further the discussion towards to true inclusivity.
- LiT empowers Latinx employees at Zeta and in technology through education and career advancement.
- MOSAIC, an ERG Zeta launched this year, aims to promote and celebrate the wealth of ideas and rich heritage & culture among our employees of Asian and Pacific Islander (API) descent and to advocate for the diverse needs of this community.
- Zeta PRIDE, our ERG for members of the LGBTQIA+ community and allies, uses storytelling to educate employees and make Zeta as inclusive as possible.
- WING (Women’s Initiative for Greatness), one of Zeta’s first ever ERGs, focus is inspiring and empowering women at Zeta, but also across the globe through a variety of ways.
To learn more about ERGs and the impact they have on communities inside and outside of Zeta, click here!
We offer benefits and perks that are representative of our employee workforce to ensure it meets the diverse needs of our employees. To name a few:
10 Paid Holidays (including MLK Jr. Day and Juneteenth)
Medical, Dental and Vision Insurance
Mental Wellness Resources through Insurance Providers
Volunteer Days for employees to support a cause they are passionate about
Employer equity for qualifying positions
Wellness has always been a core focus for Zeta, and we continuously aim to improve our resources by asking employees for feedback. In addition to providing benefits for their physical wellbeing such as our Annual STEPtember Challenge and discounted rates for gym memberships, we support their mental wellbeing as well by offering a variety of options to fit their needs. Mindful Mondays, hosted on a bi-weekly basis, are classes for employees to start their week with a stretch and meditation session to help them tackle their day and target areas most affected by the challenges of working from home. We also host global panel discussions with certified experts to help employees navigate burnout, setting boundaries, and prioritize their mental health.
In addition to our ERGs, benefits, and wellness programs, Zeta recognizes employees for their hard work and dedication through our Virtues Awards, which are presented at our Townhall every quarter. This is an opportunity to spotlight and appreciate exemplary teammates who truly demonstrate our company virtues - such as supporting our communities and being a DEI advocate.
Our people are an important part of what drives our continued success as a marketing technology leader. We bring together the best and the brightest minds, and foster an entrepreneurial spirit that encourages innovation and collaboration.