Trustpilot is an online review-driven community and platform that builds relationships between consumers and businesses. Launched in 2007, the company has developed strong positions in Europe and the US, and is now entering other parts of the globe. Trustpilot enables e-commerce businesses to engage with customers directly, inviting them to provide reviews of their online experience. This enables brands, in an increasingly crowded online world, to have a better dialogue with customers and channel feedback to improve business operations and customer satisfaction. Trustpilot has created a global consumer community that spans over 65 countries, driving businesses to continuously improve operations, increase customer satisfaction, and further innovation. By connecting consumers and businesses, Trustpilot has turned trust and reputation into a business priority that serves the consumer.