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“Why Failure Is The Best Thing That Can Happen For You”- Gusten Sundqvist

What’s your backstory?

I’m an international personal branding and storytelling coach for entrepreneurs and I’m on a mission to help people find their purpose, share their message and make the world a better place.

As a kid I was always an outsider, even though I was socially extroverted I never felt like I belonged anywhere. I had this weird desire to always become more, achieve more and experience more.

I went on to turn down job titles and promotions, dropped out of business university and started from zero, built my own business through social media and that’s where I made my first $100,000 following my passion and sharing my message.

I’ve so far helped 1000’s of impact-driven entrepreneurs and business owners scale ethically using social media. That’s when I realised all you need is to master ONE thing and find a problem you can solve within that industry.

If someone would want to emulate your career, what would you suggest are the most important things to do? 

Great question.

First of all, in order to emulate my career, they’d want to follow their gut feeling about what they’re passioned about in life.

Then from that passion, find out what they’re good at within their passion.

Third is to look at the marketplace and ask yourself what they’re struggling with. What are they looking to get? What goals and desires to they have?

Fourth and final step is to create an irresistible offer that solves ONE specific problem and eliminates a strong pain-points from your target audience.

When you follow this proven formula 2 things happen.

You have a business around your passion.

You never run out of clients.

What are the most exciting projects you are working on now? 

Right now I’m helping Entrepreneurs build out a strong personal brand and sales funnel to generate leads and clients on autopilot.

This is the most exciting project I’ve ever worked on, and it’s perfectly aligned with my purpose of helping others achieve freedom doing what they love, impacting others and together make the world a better place.

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