There is no better way to get in touch with your fans and customers than to have a street fashion show. This was the case at fashion week for designer Rebecca Minkoff. She held her the show featuring her | Spring 2017 collection on Greene Street in Soho just outside her New York City store.
Immediately following the store, show attendees and other guests were invited inside the show to shop for deals and get a chance to meet and have a photo opportunity with Minkoff. Throughout the busy day, she appeared to enjoy the meet and talk to fashion consumers, journalist and other guests in the store.
A event such as this is perfect for the September season because the weather is still quite amazing in New York City.