12mo Job

About Splash:

We believe the most powerful marketing happens in-person. Our mission is to develop the most innovative event technology on the planet to help marketers reach and engage their target audiences in-person. More than half of the Fortune 500 use Splash to streamline event marketing execution and optimize performance.

About the Team and Position:

The core tenants of the Revenue Operations team is to be helpful, strategic advisors, and solutions oriented. The Senior Salesforce Admin role reports to the Director of Revenue Operations. The Revenue Operations team assists the sales and customer success teams in  growing and providing visibility within the business on the effectiveness of core business initiatives.

The Senior Salesforce Administrator (Senior SFDC Admin) will have total ownership over Splash’s Salesforce systems, and will be critical in ensuring our sales and client success teams have the best processes in place to execute at a higher level. We will rely on you to make sure we’re maximizing efficiencies and capitalizing on the full features and benefits of SFDC, based on our various user group needs. The Senior SFDC Admin will have excellent technical and communication skills, as you’ll interface daily across our sales, client success, and marketing departments. You be will be the “go to” for users - including basic updates (add/delete users, create custom fields, etc) - you’ll promote adoption, keep current on new releases and AppExchange solutions, provide trainings, and more.

Key Responsibilities:

  • Create and manage changes to the system
    • Proactively seek out and identify needed system changes - manage and communicate changes to users, prior to implementation
    • Modify the system to increase benefits and usability
    • Manage all processes that impact or relate to, and manage new releases of SFDC
    • Create and maintain fields, views, reports, dashboards, campaigns, and other objects and functions, including creating custom objects when necessary
    • Maintain, enhance, and create workflows, functions, and configurations within the environment
    • Provide sales and financial data to company executives as necessary
  • Maintain system security and integrity, with regard to all user information - this includes updates; adding/removing licenses; reassigning profile information; designing, creating and maintaining roles and hierarchies; monitoring usage/storage
  • Process creation, documentation, and maintenance
    • Document company processes, workflows, field maps
    • Create new processes and associated reporting
  • Data quality, migration, and maintenance
    • Assist with migration from older systems/processes into
    • Monitor all leads, opportunities, accounts, and contacts as appropriate
    • Monitor and improve data quality - heavy emphasis on ensuring data quality
  • User assistance, training, adoption, and satisfaction
    • Create and provide trainings to existing or new users
    • Expand use of - attend planning meetings, assist with technology integrations
    • Work with sales and customer success management to create processes to monitor activities, trends, sales, renewals, and leads
    • Mentor users as needed
  • Report and dashboard creation and maintenance - total ownership over dashboards, reports, and folder upkeep
  • Bonus points for an SFDC Admin that will leverage their analytical skills and market insights to create actionable sales strategies and ongoing forecasting / attainment reports


  • 3 to 5 years of Salesforce administration experience
  • In-depth knowledge of the standard capabilities of SFDC, and have successfully expanded on those capabilities through the use of custom code (Apex, s-controls) and/or integration with external systems
  • Strong reporting background using standard reporting tools including standard reporting functionality
  • Previous re-engineering experience updating an existing configuration to provide solutions for reporting, workflows and enhanced functions
  • Detail oriented and self-starter with strong written and interpersonal skills
  • Ability to work independently, as well as part of a team
  • Proven ability to utilize as a sales analysis tool
  • Team player with positive “can-do” attitude
  • Great communication skills with enthusiastic personality
  • Computer literate and proficient in standard office applications Word, Excel and Outlook
  • Strong problem solving skills, data and software applications
  • BA/BS from a premiere 4-year university
  • Administrator certification is required**

Bonus points if you:

  • Have experience with Marketo and Leandata
  • Have experience building sales territories
  • Have experience modeling forecasting, compensation and outbound strategic models
  • Have experience working for B2B SaaS company
  • Have working knowledge of SQL and other programming languages

At Splash, we believe that big ideas and great communities come from a team that celebrates diversity of all kinds. We are committed to being an equal opportunity workplace and encourage people from all backgrounds to apply.


Apply now

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Splash is a technology company that powers advanced in-person marketing programs for the world’s leading brands. More than half of the Fortune 500 use Splash to streamline event marketing execution and optimize performance. From simplifying event asset creation to capturing attendee insights and [...]

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