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#AskAMogulAnything:Hi,I'mJaneFrancisco.I'mtheeditorinchiefofGoodHousekeepingandtheEditorialDirectoroftheHearstLifestyleGroup.Askmeanything!YourquestionswillbeansweredLIVE5/1@2pmET.

Jane Francisco
Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
3mo Question

Your questions will be answered on Monday, May 1st at 2pm ET. To ask a question, click here to create a Mogul profile, then post a question in the comment section below!

Hi! I'm Jane Francisco. I'm the editor in chief of Good Housekeeping and the Editorial Director of the Hearst Lifestyle Group where I oversee and develop content that caters to the modern woman across multiple platforms for Good Housekeeping, Redbook and Woman’s Day.

Under my leadership, Good Housekeeping was named to Adweek’s Hot List as the Hottest Women’s Magazine in 2016 and one of Advertising Age’s Hottest Magazines of the Year for 2016. I'm proud that I was honored as a Director-Level Doer for the 2016 FOLIO 100.

Before Good Housekeeping, I was the editor in chief of CHATELAINE, the leading women’s lifestyle media brand in Canada, where I transformed the magazine into a business that includes print, online, television, mobile and radio.

I've also been the editor in chief of Style at Home, the founding editor-in-chief of St. Joseph’s Media’s Wish from 2004 to 2008 where I was appointed editorial director of the company’s Lifestyle Group in 2006, and the editor-in-chief of the beauty and health-focused Glow. Earlier in my career, I was marketing director at Fashion magazine and worked with Futurebrand creating the image and strategy for new brands in the U.S. and Canada. 

Some fun facts about me are that I co-created the acclaimed national arts and culture magazine Venue, and that I live with my husband and ten-year-old son in New Jersey!

Now's your chance to ask me anything! Please write your questions in the comments section below and I'll answer the questions live on Monday, May 1st at 2pm ET.

44 comments

  • Gabriela Motroc
    Gabriela Motroc Mogul Influencer | Editor @JAXenterCOM & JAX Magazine | IYF Chair of Press Commission
    4mo ago

    Hi Jane! So you said that you develop content that caters to the modern woman across multiple platforms. I'm really curious to find out what the modern woman wants — What is she interested in?

    Hi Jane! So you said that you develop content that caters to the modern woman across multiple platforms. I'm really curious to find out what the modern woman wants — What is she interested in?

    • Jan Johnston Osburn
      Jan Johnston Osburn Mogul Influencer | Career & Life Coach | Helping People Turn Dreams into Realities
      4mo ago

      My question was similar to Gabriela's so I'll just add a comment.... Who is this "modern woman”? How do you define that? The recent surge in woman's issues / rights have caused a rise in the term “feminism” once again. While I really detest labels, I’d consider myself a feminist but that that term in itself sparks controversy and at times pushes women to align with one side or another. Frankly, when it comes to the “modern woman” or “feminist”, I believe that’s a woman who is comfortable in her own skin and does what she wants / when she wants without fear of repercussion from fitting in or not fitting in to any one ideal. I’m anxious to hear your response. Thank you for being here and I look forward to your answers.

      My question was similar to Gabriela's so I'll just add a comment.... Who is this "modern woman”? How do you define that? The recent surge in woman's issues / rights have caused a rise in the term “feminism” once again. While I really detest labels, I’d consider myself a feminist but that that term in itself sparks controversy and at times pushes women to align with one side or another. Frankly, when it comes to the “modern woman” or “feminist”, I believe that’s a woman who is comfortable in her own skin and does what she wants / when she wants without fear of repercussion from fitting in or not fitting in to any one ideal. I’m anxious to hear your response. Thank you for being here and I look forward to your answers.

      • Jane Francisco
        Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
        3mo ago

        Let me start by saying that I love your definition of feminism: Being comfortable in your own skin and doing what you want without fear of repercussion from fitting (or not!) into one ideal. Like you, I'm not a big fan of labels. But I must agree with Caitlin Moran - who is not only hilarious, but also pretty darn smart! - who says that you can't really be a woman without being a feminist. Following Caitlin's logic, being a feminist means believing that everyone deserves the same respect, opportunities, and choices, regardless of their gender. I definitely believe that! (If you're interested in this part of the conversation, I recommend her somewhat risque book, How to Be a Woman. Consider yourself warned ;-) 

        Let me start by saying that I love your definition of feminism: Being comfortable in your own skin and doing what you want without fear of repercussion from fitting (or not!) into one ideal. Like you, I'm not a big fan of labels. But I must agree with Caitlin Moran - who is not only hilarious, but also pretty darn smart! - who says that you can't really be a woman without being a feminist. Following Caitlin's logic, being a feminist means believing that everyone deserves the same respect, opportunities, and choices, regardless of their gender. I definitely believe that! (If you're interested in this part of the conversation, I recommend her somewhat risque book, How to Be a Woman. Consider yourself warned ;-) 

        • Jane Francisco
          Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
          3mo ago

          I spent the early part of my adulthood aggressively pursuing career (I found it super fulfilling (still do!) and loved the self-sufficiency). When I finally decided to have a child, I learned how much more there can be. I cannot imagine my life without both. And my husband is a huge part of that equation. While we both have busy careers, he supports my every decision, and he rocks at taking care of me, our home, the two cats and our son. All of that said, I think I would have been very happy and fulfilled continuing my pre-child life, blissfully unaware of what I might have been missing. I don't think there is any "right" choice. Pursue your career...build a family...or join the dance and juggle of both. We should all be free to embrace whatever path you want to take!

          I spent the early part of my adulthood aggressively pursuing career (I found it super fulfilling (still do!) and loved the self-sufficiency). When I finally decided to have a child, I learned how much more there can be. I cannot imagine my life without both. And my husband is a huge part of that equation. While we both have busy careers, he supports my every decision, and he rocks at taking care of me, our home, the two cats and our son. All of that said, I think I would have been very happy and fulfilled continuing my pre-child life, blissfully unaware of what I might have been missing. I don't think there is any "right" choice. Pursue your career...build a family...or join the dance and juggle of both. We should all be free to embrace whatever path you want to take!

    • Maddy Bernstein
      3mo ago

      How do you overcome obstacles in your job?

      How do you overcome obstacles in your job?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      This is a really great question – one that my staff and I ask ourselves every day as we try to create the most compelling and inspiring content. Our research also shows that there is literally no single answer to this question. People look to Good Housekeeping for ideas and ways to make our lives more stylish, more delicious, easier, healthier and more fulfilling. And we love to be part of the conversation: to hear about other women lives and learn from their experiences.

       

      What’s amazing about being a woman today is our interests are as diverse as the population. Through research and conversations with readers across the country, we have found overwhelmingly that women today are seizing their own power, and feel we have more control over our destiny than ever before. As one of our readers put it: “I have the absolute freedom to be who I want to be at any given moment. That’s not what it used to be like for women like my grandmother, or even my mother.”

      Turns out that even though we have more choices than ever and value personal development, most of us are still interested in creating an appealing, comfortable home, looking and feeling our best, finding easier, tastier meal ideas…and we all struggle with clutter, at least a bit.

      This is a really great question – one that my staff and I ask ourselves every day as we try to create the most compelling and inspiring content. Our research also shows that there is literally no single answer to this question. People look to Good Housekeeping for ideas and ways to make our lives more stylish, more delicious, easier, healthier and more fulfilling. And we love to be part of the conversation: to hear about other women lives and learn from their experiences.

       

      What’s amazing about being a woman today is our interests are as diverse as the population. Through research and conversations with readers across the country, we have found overwhelmingly that women today are seizing their own power, and feel we have more control over our destiny than ever before. As one of our readers put it: “I have the absolute freedom to be who I want to be at any given moment. That’s not what it used to be like for women like my grandmother, or even my mother.”

      Turns out that even though we have more choices than ever and value personal development, most of us are still interested in creating an appealing, comfortable home, looking and feeling our best, finding easier, tastier meal ideas…and we all struggle with clutter, at least a bit.

  • Jane Francisco
    Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
    4mo ago

    Hey there. I'm here! Thanks so much for joining me. I've had a chance to look through some of the questions + I think this is going to be a lot of fun...and interesting! Feel free to jump in anytime with more questions.

    Hey there. I'm here! Thanks so much for joining me. I've had a chance to look through some of the questions + I think this is going to be a lot of fun...and interesting! Feel free to jump in anytime with more questions.

  • Jane Francisco
    Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
    4mo ago

    hi there! after some technical difficulties, i'm here. i've had a chance to read through some of the questions + i think this is going to be fun...and interesting! feel free to jump in anytime with more questions.

    hi there! after some technical difficulties, i'm here. i've had a chance to read through some of the questions + i think this is going to be fun...and interesting! feel free to jump in anytime with more questions.

  • Jane Francisco
    Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
    3mo ago

    Hi! I'm here to answer your questions. 

    Hi! I'm here to answer your questions. 

  • Taylor Willimon
    4mo ago

    Hi Jane! What a dream career you have. Did you always know you wanted to be an editor at a magazine?

    Hi Jane! What a dream career you have. Did you always know you wanted to be an editor at a magazine?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      Well, I loved magazines as a kid. My grandmother gifted me subscriptions every year: World (National Geographic's magazine for kids), then Seventeen and finally Elle before heading to college. That said, I never imagined I could be an editor. After I graduated with a degree in English literature and philosophy, I started working as an entrepreneur. My second business was an arts and culture magazine. I learned everything from the ground up, starting when I was 22. I have never looked back, since then working at magazines covering the gamut of fashion, beauty, home decor, health and lifestyle. All this set me up pretty perfectly for my current job...covering all of the above at Good Housekeeping! 

      Well, I loved magazines as a kid. My grandmother gifted me subscriptions every year: World (National Geographic's magazine for kids), then Seventeen and finally Elle before heading to college. That said, I never imagined I could be an editor. After I graduated with a degree in English literature and philosophy, I started working as an entrepreneur. My second business was an arts and culture magazine. I learned everything from the ground up, starting when I was 22. I have never looked back, since then working at magazines covering the gamut of fashion, beauty, home decor, health and lifestyle. All this set me up pretty perfectly for my current job...covering all of the above at Good Housekeeping! 

      • Jane Francisco
        Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
        3mo ago

        When I look back at how I really got here, it's a combination of naive optimism, learning on the job, getting supported by some incredible people along the way, loooong hours!, love of the work and trusting my team. When I'm asked for advice on how to get your own dream career, I say, work harder, work better, think outside the box, pick something you love, if you stop loving it change it up, work harder still, never accept second best from yourself, be you...and remember to enjoy the journey!

        When I look back at how I really got here, it's a combination of naive optimism, learning on the job, getting supported by some incredible people along the way, loooong hours!, love of the work and trusting my team. When I'm asked for advice on how to get your own dream career, I say, work harder, work better, think outside the box, pick something you love, if you stop loving it change it up, work harder still, never accept second best from yourself, be you...and remember to enjoy the journey!

  • ahc328
    4mo ago

    What is your favorite part about working at Good Housekeeping? I visited the office once and it looks like a wonderland of kitchen sets!

    What is your favorite part about working at Good Housekeeping? I visited the office once and it looks like a wonderland of kitchen sets!

  • namisha
    namisha Inquisitive, Avid Reader, Food Lover, Amateur Chef, Digital Sensei
    4mo ago

    What are your hobbies? Do you like to cook?

    What are your hobbies? Do you like to cook?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      On cooking: I do enjoy cooking when I don't have to. My husband is an amazing cook and he's solidly in charge of most of our meals. However, sometimes my son wants me to take him something - interesting how a child appreciates the effort and care that cooking entails. I love to entertain and will often bake a treat to go along with the main meal. 

      On cooking: I do enjoy cooking when I don't have to. My husband is an amazing cook and he's solidly in charge of most of our meals. However, sometimes my son wants me to take him something - interesting how a child appreciates the effort and care that cooking entails. I love to entertain and will often bake a treat to go along with the main meal. 

      • Jane Francisco
        Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
        3mo ago

        (Though usually I'm in charge of setting a decorating the table. I love candles and tend to light as many as time allows before guests arrive. I also find the clean-up fulfilling.)

        (Though usually I'm in charge of setting a decorating the table. I love candles and tend to light as many as time allows before guests arrive. I also find the clean-up fulfilling.)

        • Jane Francisco
          Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
          3mo ago

          On hobbies: Between family and work, I don't generally have a lot of free time. If I ever do, I love reading biographies, novels, memoirs, magazines...anything! I (very rarely these days) knit sweaters and scarves, but have never knit a pair of mittens. I am a total dog person and I am also a cat person. I do love to online shop before I fall asleep (does that count?). Instagram (@janeseymourfrancisco) and Pinterest (jane_francisco) have become a fun way of filling the small slivers of idle time in my day. And my favorite hobby is my work.

          On hobbies: Between family and work, I don't generally have a lot of free time. If I ever do, I love reading biographies, novels, memoirs, magazines...anything! I (very rarely these days) knit sweaters and scarves, but have never knit a pair of mittens. I am a total dog person and I am also a cat person. I do love to online shop before I fall asleep (does that count?). Instagram (@janeseymourfrancisco) and Pinterest (jane_francisco) have become a fun way of filling the small slivers of idle time in my day. And my favorite hobby is my work.

  • Joyce Short
    Joyce Short Mogul Influencer and Author: Combating Romance Scams, Why Lying to Get Laid Is a Crime!
    4mo ago

    The FBI tells us that Romance Scams are the largest form of fraud today, with hundreds of millions of dollars in losses each year. It also states that 82% of these crimes happen to women and 18% happen to men. What is Good Housekeeping doing about this problem? BTW- I'm a subject matter expert on this issue, having written two books on the subject.

    The FBI tells us that Romance Scams are the largest form of fraud today, with hundreds of millions of dollars in losses each year. It also states that 82% of these crimes happen to women and 18% happen to men. What is Good Housekeeping doing about this problem? BTW- I'm a subject matter expert on this issue, having written two books on the subject.

  • Bethany Heinrich
    Bethany Heinrich Mogul Influencer
    4mo ago

    Hi Jane! Thank you so much for being a guest. You are an inspiration! How do you see the publishing industry shifting in the next 5 years?

    Hi Jane! Thank you so much for being a guest. You are an inspiration! How do you see the publishing industry shifting in the next 5 years?

  • Lucy Chen
    4mo ago

    Are the hours super long when working in publishing?

    Are the hours super long when working in publishing?

  • Bethany Heinrich
    Bethany Heinrich Mogul Influencer
    4mo ago

    What are your hopes for what President Trump will do for women over the next four years?

    What are your hopes for what President Trump will do for women over the next four years?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      I hope the President continues to develop and support opportunities for women in leadership roles - and creates and sustains programs that help make this possible. 

      I hope the President continues to develop and support opportunities for women in leadership roles - and creates and sustains programs that help make this possible. 

  • Jane Francisco
    [deleted]
    4mo ago

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  • Jane Francisco
    [deleted]
    4mo ago

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  • Lindsey Benoit 34

    Hi Jane! Do you have a motivational mantra?

    Hi Jane! Do you have a motivational mantra?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      What I tell my son, and myself (!), is to "Stay kind. Stay weird. Stay you!"

      What I tell my son, and myself (!), is to "Stay kind. Stay weird. Stay you!"

  • Lindsey Benoit 34
    [deleted]
    4mo ago

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    [deleted]

  • Bethany Heinrich
    Bethany Heinrich Mogul Influencer
    4mo ago

    How do you balance work and family?

    How do you balance work and family?

    • Bethany Heinrich
      Bethany Heinrich Mogul Influencer
      4mo ago

      And is it something you've had to work on over time?

      And is it something you've had to work on over time?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      Like most women, the shortest answer would be that I rarely find the perfect balance. What I do do is strategically plan to have (and maximize) quality time with my family, in which my focus is exclusively with them. When I'm at work, my head is there. That said, I just wrote an email to my son's teacher...from my desk in the office - and I answer work emails while I'm keeping my son company before he falls asleep. 

      Like most women, the shortest answer would be that I rarely find the perfect balance. What I do do is strategically plan to have (and maximize) quality time with my family, in which my focus is exclusively with them. When I'm at work, my head is there. That said, I just wrote an email to my son's teacher...from my desk in the office - and I answer work emails while I'm keeping my son company before he falls asleep. 

  • David Pham
    David Pham CTO/CPO of Mogul
    4mo ago

    Hi Jane! Thanks so much for answering our questions! You have a lot of impact as editor-in-chief of Good Housekeeping - what kind of world do you want to create and how are you doing that at Good Housekeeping? Thanks!

    Hi Jane! Thanks so much for answering our questions! You have a lot of impact as editor-in-chief of Good Housekeeping - what kind of world do you want to create and how are you doing that at Good Housekeeping? Thanks!

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      You're right...the fact that GH speaks to over 30 million people every month is both a wonderful opportunity and an awesome responsibility. If I could have my way, I'd love it if we could all find more ways, and take the time, to understand each other better (including people we see and experience through less-intimate settings like the news), incorporating kindness into our everyday lives and decisions. The way we approach this at GH is to tell some of the personal stories behind the news, tapping into real people who are having real impact in their communities. This is the reason we launched the #kindcycle initiative to share and celebrate acts of kindness, global citizenry and service, big and small. If we all do our bit...

      You're right...the fact that GH speaks to over 30 million people every month is both a wonderful opportunity and an awesome responsibility. If I could have my way, I'd love it if we could all find more ways, and take the time, to understand each other better (including people we see and experience through less-intimate settings like the news), incorporating kindness into our everyday lives and decisions. The way we approach this at GH is to tell some of the personal stories behind the news, tapping into real people who are having real impact in their communities. This is the reason we launched the #kindcycle initiative to share and celebrate acts of kindness, global citizenry and service, big and small. If we all do our bit...

  • EthanSingh
    4mo ago

    How do you research and keep up to date with content that modern women want so well?

    How do you research and keep up to date with content that modern women want so well?

  • Shanna Hawes Goodman
    Shanna Hawes Goodman Mogul Influencer
    4mo ago

    When interviewing men, do you often ask them how they balance work and family? What tend to be their answers?

    When interviewing men, do you often ask them how they balance work and family? What tend to be their answers?

    • Jane Francisco
      Jane Francisco Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group
      3mo ago

      I've actually never asked anyone about work-life balance in an interview yet. Interesting...I'll have to think about that!

      I've actually never asked anyone about work-life balance in an interview yet. Interesting...I'll have to think about that!

      • Shanna Hawes Goodman
        Shanna Hawes Goodman Mogul Influencer
        2mo ago

        Interesting! It seems like women in the public eye are often asked this question, but few men are. I listened to a podcast a few weeks ago in which a man did actually ask another man this and the guy hemmed and hawed around the question for a bit. Then responded, "My wife stays at home with the kids, so I'm pretty fortunate." So, I guess all of us women business owners just need a stay-at-home person. :) 

        Interesting! It seems like women in the public eye are often asked this question, but few men are. I listened to a podcast a few weeks ago in which a man did actually ask another man this and the guy hemmed and hawed around the question for a bit. Then responded, "My wife stays at home with the kids, so I'm pretty fortunate." So, I guess all of us women business owners just need a stay-at-home person. :) 

  • Claire Shefchik
    Claire Shefchik Writer, Influencer, Content Marketer, Globetrotting It-Girl
    4mo ago

    If you could change one thing about the magazine publishing industry, what would it be?

    If you could change one thing about the magazine publishing industry, what would it be?

  • Jan Johnston Osburn
    Jan Johnston Osburn Mogul Influencer | Career & Life Coach | Helping People Turn Dreams into Realities
    4mo ago

    Where are the answers tot he questions? Where can I find them? Thanks!

    Where are the answers tot he questions? Where can I find them? Thanks!

  • Paulette Legred 47

    Congratulations on your amazing career!  You've obviously worked very hard, something I can identify with.  I would like to know do professional women use professional hair care products?  Do professional women know the difference in professional products versus over the counter products?  Does it matter to women what products they use on their hair?


    Congratulations on your amazing career!  You've obviously worked very hard, something I can identify with.  I would like to know do professional women use professional hair care products?  Do professional women know the difference in professional products versus over the counter products?  Does it matter to women what products they use on their hair?


  • Rachel Borowicz
    Rachel Borowicz Software Engineer & Arts Philanthropist
    3mo ago

    This is really cool. Great to have you. What would be the number one next step you would recommend to someone who wants to follow in your footsteps? What would be the first entry-level job (or jobs) you would recommend to them?

    This is really cool. Great to have you. What would be the number one next step you would recommend to someone who wants to follow in your footsteps? What would be the first entry-level job (or jobs) you would recommend to them?

  • namisha
    namisha Inquisitive, Avid Reader, Food Lover, Amateur Chef, Digital Sensei
    3mo ago

    One top you could give you 25 year old self?

    One top you could give you 25 year old self?

  • Kathy May
    Kathy May Associate at Deustche Bank
    3mo ago

    How did you meet your husband? For those of us who are really busy working all of the time and almost never have time to leave the office, how would you recommend finding/dating someone we are compatible with?

    How did you meet your husband? For those of us who are really busy working all of the time and almost never have time to leave the office, how would you recommend finding/dating someone we are compatible with?

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    3mo ago

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  • Emilly
    [deleted]
    3mo ago

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Jane Francisco
Editor in Chief of Good Housekeeping & Editorial Director of Hearst Lifestyle Group

Jane Francisco joined Hearst as editor in chief of Good Housekeeping in November 2013. In November 2016, Jane was also named Editorial Director of the Hearst Lifestyle Group where she oversees and develops content that caters to the modern woman across multiple platforms for Good Housekeeping, [...]

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