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AskAMogulAnything:Hi,I'mMeredithRollins,theeditor-in-chiefofRedbookmagazine.Askmeanythingyou'dlike!

Meredith Rollins
Meredith Rollins Editor-in-Chief at REDBOOK
almost 3 years New York, NY, United States Conversation

All questions will be answered by Meredith Rollins on September 16th starting at 3pm ET.

Hi - I'm Meredith Rollins. I'm the editor-in-chief of Redbook magazine.

Prior to joining Redbook, I was the executive editor of Lucky for six years. I've also held positions at W and New York Magazine.

Some fun facts about me: I was a cheerleader in high school. There are few things I loathe more than the word 'moist.' And my guilty pleasure is that I make myself a bowl of popcorn and a dirty martini almost every night before bed.

Now's your chance to ask me anything! Please write your questions in the comments section below and I'll answer the questions live on Friday, September 16th, starting at 3pm ET.

It's part of Mogul's new interactive Q &A sessions, Ask A Mogul Anything. 

Come on and ask me *anything* ... about magazine publishing ... breaking into print journalism ... and what it takes to succeed as a woman in the 21st Century.

33 replies

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  • Meredith Rollins
    Meredith Rollins Editor-in-Chief at REDBOOK
    almost 3 years ago New York, NY, United States

    Okay, people! Fun to chat with you-- thanks for taking part in this! xoMeredith

    Okay, people! Fun to chat with you-- thanks for taking part in this! xoMeredith

  • Meredith Rollins
    Meredith Rollins Editor-in-Chief at REDBOOK
    almost 3 years ago New York, NY, United States

    Hello, hello! I'm live and taking your questions now. Start asking...

    Hello, hello! I'm live and taking your questions now. Start asking...

  • Benny
    almost 3 years ago

    Vox or Vice?

    Vox or Vice?

  • mka
    mka
    almost 3 years ago New York, NY, United States

    Hello! When you first came to Redbook, what were some of the initial adjustments you wanted to make that you felt would impact the brand? What kind of advice would you give from an editor's perspective for freelance writers (those who aspire to write for major publishers as a career)?

    Hello! When you first came to Redbook, what were some of the initial adjustments you wanted to make that you felt would impact the brand? What kind of advice would you give from an editor's perspective for freelance writers (those who aspire to write for major publishers as a career)?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      A lot of the changes I made to the brand were visual: I have a fashion/beauty background and I wanted to elevate the look of the magazine. And I added more style content. Women of all sizes and budgets deserved clothes that they could wear and love, and women of all hair types and skin colors deserved makeup that would look amazing on them. So that was a real focus... As for freelance writing, the best piece of advice would be to know the brand you're pitching to. Know the voice and know what kinds of pieces they like to run. That'll help you determine whether the story you are pitching is right for them.

      A lot of the changes I made to the brand were visual: I have a fashion/beauty background and I wanted to elevate the look of the magazine. And I added more style content. Women of all sizes and budgets deserved clothes that they could wear and love, and women of all hair types and skin colors deserved makeup that would look amazing on them. So that was a real focus... As for freelance writing, the best piece of advice would be to know the brand you're pitching to. Know the voice and know what kinds of pieces they like to run. That'll help you determine whether the story you are pitching is right for them.

  • Jennifer Ridgeworth
    almost 3 years ago London, United Kingdom

    There's so much talk about the perfect body today and there's so much body shaming if people don't have a perfect body. What do you say to young women who don't have the perfect body but are surrounded by images of seemingly perfect bodies? What do you think magazines can do to stand up to body shaming?

    There's so much talk about the perfect body today and there's so much body shaming if people don't have a perfect body. What do you say to young women who don't have the perfect body but are surrounded by images of seemingly perfect bodies? What do you think magazines can do to stand up to body shaming?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Hi Jennifer! My question for you: What IS the "perfect body," anyway? Many women love being super-curvy. Other women want to be muscular and athletic and work hard at that. There is no right or wrong way to look. I firmly believe that there is no one "perfect" body type, and if someone tells you that there is, feel free to tell them that they are being RIDICULOUS. And magazines can and should represent people of all sizes and shapes, because every body type is beautiful.

      Hi Jennifer! My question for you: What IS the "perfect body," anyway? Many women love being super-curvy. Other women want to be muscular and athletic and work hard at that. There is no right or wrong way to look. I firmly believe that there is no one "perfect" body type, and if someone tells you that there is, feel free to tell them that they are being RIDICULOUS. And magazines can and should represent people of all sizes and shapes, because every body type is beautiful.

  • Kelly Hudson
    almost 3 years ago

    Your September issue featured real-looking women. I loved that! Is that something you're gong to be doing more?

    Your September issue featured real-looking women. I loved that! Is that something you're gong to be doing more?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Thank you! We were all really proud of the September cover. The ladies on it were absolutely amazing, and so inspiring. We shoot non-models in EVERY issue of Redbook, and that's something that we'll never stop doing. We the editors love it, and our readers love it too.

      Thank you! We were all really proud of the September cover. The ladies on it were absolutely amazing, and so inspiring. We shoot non-models in EVERY issue of Redbook, and that's something that we'll never stop doing. We the editors love it, and our readers love it too.

  • kevin
    kevin Global Partnerships Lead
    almost 3 years ago New York, NY, United States

    Hey Meredith! What was the biggest obstacle you had to overcome in your career? How did you manage to overcome it? Looking forward to your response!

    Hey Meredith! What was the biggest obstacle you had to overcome in your career? How did you manage to overcome it? Looking forward to your response!

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Hey Kevin! That is one of those questions that I never know how to answer! Let's see. My first son was born almost two months prematurely. So my maternity leave (I was working at Lucky magazine at the time) was a stressed-out mess. And I seriously considered giving up my job, which I LOVED, and staying home with the baby. It took all the courage I had to go into work my first day back, but I did it. And it was hard at first to leave him behind (with our amazing, life-changing baby sitter). But I'm really glad I did. My career has been an amazing source of pride and excitement for me, and I truly believe it has made me a better person AND a better mom.

      Hey Kevin! That is one of those questions that I never know how to answer! Let's see. My first son was born almost two months prematurely. So my maternity leave (I was working at Lucky magazine at the time) was a stressed-out mess. And I seriously considered giving up my job, which I LOVED, and staying home with the baby. It took all the courage I had to go into work my first day back, but I did it. And it was hard at first to leave him behind (with our amazing, life-changing baby sitter). But I'm really glad I did. My career has been an amazing source of pride and excitement for me, and I truly believe it has made me a better person AND a better mom.

  • Sabrina Ross
    Sabrina Ross Mrs. Vancouver Island Globe 2017, Dabbling Writer, Addictions Awareness Advocate
    almost 3 years ago BC, Canada

    Hi Meredith, as a woman who loves to express herself I am wondering if articles with more of a personal touch or just the facts are currently preferred?

    Hi Meredith, as a woman who loves to express herself I am wondering if articles with more of a personal touch or just the facts are currently preferred?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      I love a story with a personal bent to it. Even when you're delivering hard facts, having a human element makes it more relatable and better.

      I love a story with a personal bent to it. Even when you're delivering hard facts, having a human element makes it more relatable and better.

  • tishita
    almost 3 years ago

    your favorite product?

    your favorite product?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Truly, it is too hard to narrow it down. I am a huge believer in the transformative power of owning more beauty products than you could ever really use in a day. Having a job with a beauty closet full of products has only made this particular problem of mine worse. But to try to answer your question: I never leave home without mascara!

      Truly, it is too hard to narrow it down. I am a huge believer in the transformative power of owning more beauty products than you could ever really use in a day. Having a job with a beauty closet full of products has only made this particular problem of mine worse. But to try to answer your question: I never leave home without mascara!

  • Sarah Fein
    almost 3 years ago

    What is your advice to girls who want to major in journalism? Is this a wise degree to pursue right now with how a lot is shifting to digital and there's not as many paid positions? Should they have a minor in another area?

    What is your advice to girls who want to major in journalism? Is this a wise degree to pursue right now with how a lot is shifting to digital and there's not as many paid positions? Should they have a minor in another area?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      I think it's absolutely fine to major in journalism, if that's what you want to do. I had a double major in French and English literature, which I haven't really used AT ALL. I honestly believe that a great, solid education is important, and that you can learn a lot from adding in smart internships, summer jobs, and working at your school paper-- those are all such important experiences.

      I think it's absolutely fine to major in journalism, if that's what you want to do. I had a double major in French and English literature, which I haven't really used AT ALL. I honestly believe that a great, solid education is important, and that you can learn a lot from adding in smart internships, summer jobs, and working at your school paper-- those are all such important experiences.

  • Default
    Guest
    almost 3 years ago

    Hi Meredith, I love Redbook Magazine. Did you always envision you would become an editor? How do you manage career and personal life and is it a 24/7 job being the editor-in-chief? Thank you for your time.

    Hi Meredith, I love Redbook Magazine. Did you always envision you would become an editor? How do you manage career and personal life and is it a 24/7 job being the editor-in-chief? Thank you for your time.

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Thanks, Jill! I always knew I wanted to work with words, though I started my career in book publishing. It was great, but the pace was ultimately too slow for me. I like the rushed schedule of being in magazines. I think I answered your other question above, at least as well as I can answer it!

      Thanks, Jill! I always knew I wanted to work with words, though I started my career in book publishing. It was great, but the pace was ultimately too slow for me. I like the rushed schedule of being in magazines. I think I answered your other question above, at least as well as I can answer it!

  • glasshalffull100
    almost 3 years ago

    And one more question: Have you ever encountered sexism on your rise to editor? And if so, how did you deal with it?

    And one more question: Have you ever encountered sexism on your rise to editor? And if so, how did you deal with it?

  • glasshalffull100
    almost 3 years ago

    Women have been asking themselves for decades if they can have it all. What do you think? Can women have it all? Also wondering what challenges, if any, you think remain for women in publishing in the 21st century?

    Women have been asking themselves for decades if they can have it all. What do you think? Can women have it all? Also wondering what challenges, if any, you think remain for women in publishing in the 21st century?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      I do think that women can have it all, but I think it depends on how you define "all." Can you have a fulfilling job, a happy marriage, kids, friends, and hobbies? Can you make a difference in your community-- can you change things for the good? Yes, I think you can do ALL of those things, but not necessarily all in the most perfect way. I remind myself that sometimes you can find a lot of beauty in the imperfections. Being on-point all the time is not possible-- but that's absolutely fine.

      I do think that women can have it all, but I think it depends on how you define "all." Can you have a fulfilling job, a happy marriage, kids, friends, and hobbies? Can you make a difference in your community-- can you change things for the good? Yes, I think you can do ALL of those things, but not necessarily all in the most perfect way. I remind myself that sometimes you can find a lot of beauty in the imperfections. Being on-point all the time is not possible-- but that's absolutely fine.

  • Amanda222
    almost 3 years ago

    Hi Meredith - So great to be able to ask you questions. Wondering what you think about the issue of work/life balance. Are you in a situation where you feel like you have to stay connected and checking in with work 24/7? Does your staff? How do you find a work/life balance? And what's your advice to others looking to do the same?

    Hi Meredith - So great to be able to ask you questions. Wondering what you think about the issue of work/life balance. Are you in a situation where you feel like you have to stay connected and checking in with work 24/7? Does your staff? How do you find a work/life balance? And what's your advice to others looking to do the same?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      This is my initial response to your question: Work/life balance? Hahahahahahahahaha! I don't think there's ever really a balance. Sometimes it tips one way and sometimes it tips the other way, but I never feel perfectly centered. I do feel like I need to be connected a lot, but I'm trying to wean myself off of it. My kids are now old enough to notice when I am on my phone, checking emails when I ought to be interacting with them. So my goal is to put it away and be more in the moment. We'll see how it goes!

      This is my initial response to your question: Work/life balance? Hahahahahahahahaha! I don't think there's ever really a balance. Sometimes it tips one way and sometimes it tips the other way, but I never feel perfectly centered. I do feel like I need to be connected a lot, but I'm trying to wean myself off of it. My kids are now old enough to notice when I am on my phone, checking emails when I ought to be interacting with them. So my goal is to put it away and be more in the moment. We'll see how it goes!

  • miranda444
    almost 3 years ago

    What's the best piece of advice you've ever received?

    What's the best piece of advice you've ever received?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Oooooh that is such a good question. And this probably sounds totally trite, but "be true to yourself" is a great one. Becoming the editor-in-chief means that I'm the final word on what we put into the magazine, so I have to trust my gut a lot. It was hard at first, but I find that when I'm true to how I feel about something, my job gets easier and the results are better.

      Oooooh that is such a good question. And this probably sounds totally trite, but "be true to yourself" is a great one. Becoming the editor-in-chief means that I'm the final word on what we put into the magazine, so I have to trust my gut a lot. It was hard at first, but I find that when I'm true to how I feel about something, my job gets easier and the results are better.

  • booklover423
    almost 3 years ago

    And one more question for all of us aspiring writers: Do you take many freelance articles? What's the best way to get a freelance article published in Redbook?

    And one more question for all of us aspiring writers: Do you take many freelance articles? What's the best way to get a freelance article published in Redbook?

  • booklover423
    almost 3 years ago

    What do you love most about your job? What's the most challenging part of your job?

    What do you love most about your job? What's the most challenging part of your job?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      I always, always wanted to be an editor-- even when I was little (though I thought I wanted to be a book editor then). So getting to work with words has been such a dream come true-- not to sound cheesy about it. And as I said above, I adore my editorial team here. So coming to work every day is a joy. It's also a huge responsibility, because Redbook has 5 million readers, and they demand really great-quality, meaningful content! So sometimes that's stressful: I want to give them a magazine that will help them live their lives more beautifully and easily, and also keep them informed...juggling all of that can be tricky. But it's super-rewarding when you get it right.

      I always, always wanted to be an editor-- even when I was little (though I thought I wanted to be a book editor then). So getting to work with words has been such a dream come true-- not to sound cheesy about it. And as I said above, I adore my editorial team here. So coming to work every day is a joy. It's also a huge responsibility, because Redbook has 5 million readers, and they demand really great-quality, meaningful content! So sometimes that's stressful: I want to give them a magazine that will help them live their lives more beautifully and easily, and also keep them informed...juggling all of that can be tricky. But it's super-rewarding when you get it right.

  • Kelly Hudson
    almost 3 years ago

    What's it like to run a magazine? It seems so glamorous and wonderful. How do you see the industry shifting over the next few years?

    What's it like to run a magazine? It seems so glamorous and wonderful. How do you see the industry shifting over the next few years?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Hey Kelly! Well....sometimes it is glamorous. I get to spend a lot of time in the fashion and beauty closets, and that is FUN. And I love working with my editorial team to dream up stories that we know women want to read. But it's also busy and exhausting and challenging at times-- like any job. I LOVE what I do, which is important, because it's 24/7.

      Hey Kelly! Well....sometimes it is glamorous. I get to spend a lot of time in the fashion and beauty closets, and that is FUN. And I love working with my editorial team to dream up stories that we know women want to read. But it's also busy and exhausting and challenging at times-- like any job. I LOVE what I do, which is important, because it's 24/7.

  • MaryPflumPeterson
    almost 3 years ago

    Hi Meredith - Such an honor to have you join us for Ask A Mogul Anything. What do you believe are the top skills needed to succeed in publishing in the 21st Century?

    Hi Meredith - Such an honor to have you join us for Ask A Mogul Anything. What do you believe are the top skills needed to succeed in publishing in the 21st Century?

    • Meredith Rollins
      Meredith Rollins Editor-in-Chief at REDBOOK
      almost 3 years ago New York, NY, United States

      Hi Mary-- I'm so happy to be a part of this! To answer your question, I think you really have to be flexible, and willing to try lots of things. People are consuming media in so many different ways, so an editor has to be constantly adapting to new modes of interaction with their audience.

      Hi Mary-- I'm so happy to be a part of this! To answer your question, I think you really have to be flexible, and willing to try lots of things. People are consuming media in so many different ways, so an editor has to be constantly adapting to new modes of interaction with their audience.

  • MaryPflumPeterson
    [deleted]
    almost 3 years ago

    [deleted]

    [deleted]


Meredith Rollins
Editor-in-Chief at REDBOOK

Meredith Rollins was named editor-in-chief of Redbook magazine in June 2014. Under her direction, Redbook has a renewed focus on real women and accessible style and beauty coverage, which has resonated with readers: In 2015 Redbook was the only title in its category to show growth in newsstand [...]

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